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	<title>Bradt Photography &#187; Uncategorized</title>
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	<link>http://bradtphotography.com</link>
	<description>Washington D.C. Wedding Photographer</description>
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		<title>Local Photographer Meetup</title>
		<link>http://bradtphotography.com/2009/10/local-photographer-meetup-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/10/local-photographer-meetup-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 22:05:20 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://bradtphotography.com/?p=1004</guid>
		<description><![CDATA[I would just to thank all of the local photographers that came out to celebrate my first P3G meetup. Ok, they didn&#8217;t come out for me but they sure made me feel as if they did. Thank you all for making me feel so welcome and making the night so much fun. A special thanks [...]]]></description>
			<content:encoded><![CDATA[<p>I would just to thank all of the local photographers that came out to celebrate my first P3G meetup. Ok, they didn&#8217;t come out for me but they sure made me feel as if they did. Thank you all for making me feel so welcome and making the night so much fun. A special thanks to all of the photographers that put down their cameras to model for us. And a super special thanks to the two photographers seen here, Corrie and Elisha, you both worked it, next time my treat:)</p>
<p style="text-align: center;">
<p><img class="aligncenter size-full wp-image-1031" title="2" src="http://bradtphotography.com/wp-content/uploads/2009/10/21.jpg" alt="2" width="874" height="582" /><br />
<img class="aligncenter size-full wp-image-1025" title="6" src="http://bradtphotography.com/wp-content/uploads/2009/10/61.jpg" alt="6" width="874" height="582" /><br />
<img class="aligncenter size-full wp-image-1024" title="5" src="http://bradtphotography.com/wp-content/uploads/2009/10/51.jpg" alt="5" width="874" height="582" /><br />
<img class="aligncenter size-full wp-image-1021" title="4" src="http://bradtphotography.com/wp-content/uploads/2009/10/41.jpg" alt="4" width="466" height="699" /></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1028" title="33" src="http://bradtphotography.com/wp-content/uploads/2009/10/33.jpg" alt="33" width="466" height="699" /></p>
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		</item>
		<item>
		<title>Mushrooms In The Desert</title>
		<link>http://bradtphotography.com/2009/08/mushrooms-in-the-desert/</link>
		<comments>http://bradtphotography.com/2009/08/mushrooms-in-the-desert/#comments</comments>
		<pubDate>Sat, 15 Aug 2009 18:26:19 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://bradtphotography.com/?p=756</guid>
		<description><![CDATA[Sometimes you never know where photography will happen. So I&#8217;m on my way home from shooting a senior session and I glance over and I see a small patch of wild mushrooms. This of course not the first time wild mushrooms have grown in the desert, but it&#8217;s not something I see very often. I [...]]]></description>
			<content:encoded><![CDATA[<p>Sometimes you never know where photography will happen. So I&#8217;m on my way home from shooting a senior session and I glance over and I see a small patch of wild mushrooms. This of course not the first time wild mushrooms have grown in the desert, but it&#8217;s not something I see very often. I just thought there was something unusually beautiful about it.</p>
<p><img class="aligncenter size-full wp-image-759" title="3" src="http://bradtphotography.com/wp-content/uploads/2009/08/37.jpg" alt="3" width="876" height="584" /><img class="aligncenter size-full wp-image-758" title="2" src="http://bradtphotography.com/wp-content/uploads/2009/08/213.jpg" alt="2" width="876" height="584" /><img class="aligncenter size-full wp-image-757" title="1" src="http://bradtphotography.com/wp-content/uploads/2009/08/113.jpg" alt="1" width="841" height="631" /><img class="aligncenter size-full wp-image-760" title="4" src="http://bradtphotography.com/wp-content/uploads/2009/08/45.jpg" alt="4" width="876" height="584" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Arizona Cardinals Training Camp NAU Flagstaff Arizona</title>
		<link>http://bradtphotography.com/2009/08/arizona-cardinals-training-camp-flagstaff-arizona-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/08/arizona-cardinals-training-camp-flagstaff-arizona-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Fri, 07 Aug 2009 23:25:15 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[cardinals]]></category>
		<category><![CDATA[flagstaff]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Sports]]></category>

		<guid isPermaLink="false">http://bradtphotography.com/?p=608</guid>
		<description><![CDATA[I had a fantastic time this weekend at NFC Champ Camp! For those of you that don&#8217;t know I&#8217;m a huge fan of the NFC champion Arizona Cardinals, and I had the wonderful opportunity this weekend to drive up the hill and see them up close and personal. I just wanted to take a moment [...]]]></description>
			<content:encoded><![CDATA[<p>I had a fantastic time this weekend at NFC Champ Camp! For those of you that don&#8217;t know I&#8217;m a huge fan of the NFC champion Arizona Cardinals, and I had the wonderful opportunity this weekend to drive up the hill and see them up close and personal. I just wanted to take a moment and share some of the pictures from my experience. Enjoy, and feel free to leave a comment.</p>
<p><img class="aligncenter size-full wp-image-625" title="1" src="http://bradtphotography.com/wp-content/uploads/2009/08/15.jpg" alt="1" width="876" height="584" /></p>
<p style="text-align: center;">Do I even have to say it? Ok I will, but I shouldn&#8217;t have to. Pro Bowl WR Larry Fitzgerald (#11), enough said! WR Lance Long (#19) is doing God know what, behind him.</p>
<p><img class="aligncenter size-full wp-image-626" title="2" src="http://bradtphotography.com/wp-content/uploads/2009/08/22.jpg" alt="2" width="841" height="210" /></p>
<p style="text-align: center;">Allow me to introduce you to <span>CB Dominique Rodgers-Cromartie (#29) apparently the joker of the defense, and only in his second year, what a talent.<br />
</span></p>
<p><img class="aligncenter size-full wp-image-627" title="3" src="http://bradtphotography.com/wp-content/uploads/2009/08/32.jpg" alt="3" width="841" height="280" /></p>
<p style="text-align: center;">A new comer to keep your eyes on is WR Lance Long (#19), this guy has some quick feet and great hands. I really think he will make this team.</p>
<p><img class="aligncenter size-full wp-image-628" title="4" src="http://bradtphotography.com/wp-content/uploads/2009/08/43.jpg" alt="4" width="420" height="631" /></p>
<p style="text-align: center;">Well you have to learn sometime. Here we have rookie CB Wilrey Fontenot (#23) attempting to stay with WR Larry Fitzgerald (#11).</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-629" title="5" src="http://bradtphotography.com/wp-content/uploads/2009/08/52.jpg" alt="5" width="876" height="584" /></p>
<p style="text-align: center;">Superbowl MVP QB Kurt Warner (#13) and Heisman Trophy Winner QB Matt Leinart (#7), that&#8217;s a ton of hardware sitting right there.</p>
<p><img class="aligncenter size-full wp-image-630" title="6" src="http://bradtphotography.com/wp-content/uploads/2009/08/62.jpg" alt="6" width="876" height="584" /><img class="aligncenter size-full wp-image-631" title="7" src="http://bradtphotography.com/wp-content/uploads/2009/08/71.jpg" alt="7" width="876" height="584" /></p>
<p style="text-align: center;">What a job!</p>
<p><img class="aligncenter size-full wp-image-632" title="8" src="http://bradtphotography.com/wp-content/uploads/2009/08/8.jpg" alt="8" width="876" height="584" /><img class="aligncenter size-full wp-image-633" title="9" src="http://bradtphotography.com/wp-content/uploads/2009/08/91.jpg" alt="9" width="420" height="631" /></p>
<p style="text-align: center;">Big bad LB Gerald Hayes (#54) observing.</p>
<p><img class="aligncenter size-full wp-image-634" title="10" src="http://bradtphotography.com/wp-content/uploads/2009/08/101.jpg" alt="10" width="420" height="631" /></p>
<p style="text-align: center;">He looks like he wants to hurt me here. WR Jerheme Urban (#85).</p>
<p><img class="aligncenter size-full wp-image-635" title="12" src="http://bradtphotography.com/wp-content/uploads/2009/08/121.jpg" alt="12" width="841" height="631" /></p>
<p style="text-align: center;">The two spark plugs of the offense Pro Bowl WR Larry Fitzgerald (#11) and Pro Bowl WR Anquan Boldin (#81).</p>
<p><img class="aligncenter size-full wp-image-636" title="13" src="http://bradtphotography.com/wp-content/uploads/2009/08/131.jpg" alt="13" width="420" height="631" /><img class="aligncenter size-full wp-image-637" title="14" src="http://bradtphotography.com/wp-content/uploads/2009/08/141.jpg" alt="14" width="876" height="584" /><img class="aligncenter size-full wp-image-638" title="15" src="http://bradtphotography.com/wp-content/uploads/2009/08/151.jpg" alt="15" width="876" height="584" /><img class="aligncenter size-full wp-image-639" title="16" src="http://bradtphotography.com/wp-content/uploads/2009/08/16.jpg" alt="16" width="841" height="420" /></p>
<p style="text-align: center;">Ahh&#8230; some defense. CB Bryant McFadden (#25), LB Victor Hobson (#57) and S Aaron Francisco (#47).</p>
<p><img class="aligncenter size-full wp-image-640" title="17" src="http://bradtphotography.com/wp-content/uploads/2009/08/17.jpg" alt="17" width="841" height="631" /></p>
<p style="text-align: center;">LB Clark Haggans (#53) showing the new guy LB Reggie Walker (#55) how its done.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-641" title="18" src="http://bradtphotography.com/wp-content/uploads/2009/08/18.jpg" alt="18" width="841" height="631" /></p>
<p style="text-align: center;">Franchise LB Karlos Dansby (#58) and LB Gerald Hayes (#54) running linebacker drills.</p>
<p><img class="aligncenter size-full wp-image-642" title="19" src="http://bradtphotography.com/wp-content/uploads/2009/08/19.jpg" alt="19" width="839" height="631" /></p>
<p style="text-align: center;">CB <span>Dominique Rodgers Cromartie</span> (#29) and CB Greg Toler (#32).</p>
<p><img class="aligncenter size-full wp-image-643" title="20" src="http://bradtphotography.com/wp-content/uploads/2009/08/20.jpg" alt="20" width="841" height="631" /></p>
<p style="text-align: center;">FS Antrel Rolle(#21) and the king of the defense SS Adrian Wilson (#2). Adrian Wilson wears the #2 only in training camp, during the season he wears #24. Apparently he does this to remind himself that he gets no respect and is always second best.</p>
<p><img class="aligncenter size-full wp-image-644" title="21" src="http://bradtphotography.com/wp-content/uploads/2009/08/211.jpg" alt="21" width="420" height="631" /><img class="aligncenter size-full wp-image-664" title="22" src="http://bradtphotography.com/wp-content/uploads/2009/08/222.jpg" alt="22" width="841" height="622" /></p>
<p style="text-align: center;">WR Anquan Boldin (#81) showing off those hands.</p>
<p><img class="aligncenter size-full wp-image-666" title="34" src="http://bradtphotography.com/wp-content/uploads/2009/08/34.jpg" alt="34" width="841" height="631" /></p>
<p style="text-align: center;">Ok, Rod Graves pay this man.<img class="aligncenter size-full wp-image-646" title="23" src="http://bradtphotography.com/wp-content/uploads/2009/08/23.jpg" alt="23" width="841" height="315" /></p>
<p style="text-align: center;">WR Steve Breaston (#15)&#8230;&#8230;skillz!</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-647" title="24" src="http://bradtphotography.com/wp-content/uploads/2009/08/24.jpg" alt="24" width="841" height="315" /></p>
<p style="text-align: center;">QB Kirt Warner (#13), one smooth customer.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-648" title="25" src="http://bradtphotography.com/wp-content/uploads/2009/08/25.jpg" alt="25" width="841" height="631" /><img class="aligncenter size-full wp-image-649" title="26" src="http://bradtphotography.com/wp-content/uploads/2009/08/26.jpg" alt="26" width="841" height="315" /></p>
<p style="text-align: center;">SHOW ME THE MONEY!</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-650" title="27" src="http://bradtphotography.com/wp-content/uploads/2009/08/27.jpg" alt="27" width="841" height="315" /></p>
<p style="text-align: center;">WR Steve Breaston (#15), this guy could be in this league for a long time.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-651" title="28" src="http://bradtphotography.com/wp-content/uploads/2009/08/28.jpg" alt="28" width="420" height="631" /></p>
<p style="text-align: center;">We should all pitch in and insure those hands.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-652" title="29" src="http://bradtphotography.com/wp-content/uploads/2009/08/29.jpg" alt="29" width="876" height="584" /></p>
<p style="text-align: center;">LB Gerald Hayes (#54) ready for lunch.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-653" title="30" src="http://bradtphotography.com/wp-content/uploads/2009/08/30.jpg" alt="30" width="420" height="631" /></p>
<p style="text-align: center;">WOW! He scares me a little, ok who we kidding, he scares me alot. A-DUB!</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-654" title="31" src="http://bradtphotography.com/wp-content/uploads/2009/08/311.jpg" alt="31" width="841" height="315" /></p>
<p style="text-align: center;">Look out NFC West, Larry (#11) is coming for ya</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-655" title="32" src="http://bradtphotography.com/wp-content/uploads/2009/08/321.jpg" alt="32" width="420" height="631" /><img class="aligncenter size-full wp-image-656" title="33" src="http://bradtphotography.com/wp-content/uploads/2009/08/33.jpg" alt="33" width="863" height="607" /></p>
<p style="text-align: center;">Ok, so at the end of practice Larry Fitzgerald (#11), decided to tackle this guy. If anyone knows who this is I sure would like to know.</p>
<p><img class="aligncenter size-full wp-image-673" title="35" src="http://bradtphotography.com/wp-content/uploads/2009/08/35.jpg" alt="35" width="876" height="584" /></p>
<p style="text-align: center;">SS Adrian Wilson (#24) (don&#8217;t I wish, of course that&#8217;s just me, not A-DUB) and RB Tim Hightower (#34).</p>
<p style="text-align: left;">
]]></content:encoded>
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		</item>
		<item>
		<title>Wedding Photo Retouching</title>
		<link>http://bradtphotography.com/2009/08/wedding-photo-retouching-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/08/wedding-photo-retouching-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Mon, 03 Aug 2009 20:40:04 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[portrait]]></category>
		<category><![CDATA[processing]]></category>
		<category><![CDATA[retouching]]></category>
		<category><![CDATA[Wedding]]></category>

		<guid isPermaLink="false">http://bradtphotography.com/?p=545</guid>
		<description><![CDATA[After a 10 year career as an advanced optical and image processing Engineer for some of the largest defense contractors in the country and a lifelong passion for wedding and portrait photography I discovered a few very simple truths.  One: we all want to look our absolute best. Two: It takes a team of tools [...]]]></description>
			<content:encoded><![CDATA[<p>After a 10 year career as an advanced optical and image processing Engineer for some of the largest defense contractors in the country and a lifelong passion for wedding and portrait photography I discovered a few very simple truths.  One: we all want to look our absolute best. Two: It takes a team of tools and expertise to create the best image possible, one talent isn&#8217;t enough. And finally: a great photographer for your event is a must, but a talented image processor is just as important if not more important to make you look your best. So although we consider ourselves artist behind the camera, we&#8217;re also artists behind the computer.</p>
<p>We have dedicated a great deal of our time and effort creating an industry leading retouching algorithm. This retouching process is very sensitive to variation in skin tone,  extremely efficient at removing blemishes/physical marks and making your skin look the best on your special day. And lets be honest, we all want that.</p>
<p>Now of course this process is proprietary and only used for our clients images, however in the coming months we plan to release a series of digital shorts that will put some very basic techniques in your hands and show you how to look your best in photographs. Subscribe <a title="Our feed" href="http://bradtphotography.com/feed" target="_blank">here</a>, follow us on <a title="Facebook" href="http://www.facebook.com/inbox/?ref=mb#/pages/Bradt-Photography/55349227340?ref=ts">Facebook</a> and <a title="Twitter" href="http://twitter.com/BradtPhoto" target="_blank">Twitter</a>, we&#8217;re planning to release video and audio tips in the future that will help you.</p>
<p><img class="aligncenter size-full wp-image-561" title="retouch_before_after" src="http://bradtphotography.com/wp-content/uploads/2009/08/retouch_before_after.jpg" alt="retouch_before_after" width="800" height="407" /></p>
<p>So stay tuned! In the coming weeks for more samples of our retouching right here.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>RAW VS. JPEG</title>
		<link>http://bradtphotography.com/2009/07/raw-vs-jpeg-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/07/raw-vs-jpeg-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 21:32:28 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[b school]]></category>
		<category><![CDATA[becker blog]]></category>
		<category><![CDATA[camera sensor]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[JPEG]]></category>
		<category><![CDATA[JPG]]></category>
		<category><![CDATA[optics]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[processing]]></category>
		<category><![CDATA[RAW]]></category>
		<category><![CDATA[thebecker]]></category>
		<category><![CDATA[Wedding]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=503</guid>
		<description><![CDATA[Why am I such an expert? I’m not, @thebecker gave me homework from the @thebschool to think about what I’m great at and try and share that with someone that’s just good at it. And since I don’t know who just good at it, I thought I would start here. So I said to myself, [...]]]></description>
			<content:encoded><![CDATA[<h1><span style="color: #000000;">Why am I such an expert?</span></h1>
<p><span style="color: #000000;">I’m not, <a href="http://twitter.com/thebecker" target="_blank">@thebecker</a> gave me homework from the <a href="http://twitter.com/thebschool" target="_blank">@thebschool</a> to think about what I’m great at and try and share that with someone that’s just good at it. And since I don’t know who just good at it, I thought I would start here. So I said to myself, self what are you great at? So I began to think and think and think….and I came up with this. I received my bachelors of Electrical Engineering from Arizona  State University (GO DEVILS!!!) with a specialization in advanced optics and image processing. I worked in the field for 10 years for some of the largest defense contractors in this country. Working on some of the most advanced weapons systems the world has ever seen or may never see. All for one simple reason….to give our neighbors, their kids, their grand kids, nephews, nieces, friends, moms, dads and whoever else that had to be in harms way, for reasons right or wrong, the chance at coming home to their loved ones; by providing them with only the best we as a country have to offer. That being said I have learned my fair share of the physical limitations of an optical system in and out. So although I don’t feel great as <a title="thebecker" href="http://twitter.com/thebecker" target="_blank">@thebecker</a> asked for, I do feel I have something to offer my fellow photogs, and this post will be just beginning.</span></p>
<h1><span style="color: #000000;">RAW or JPEG</span></h1>
<p><span style="color: #000000;">There seems to be a lot of confusion among some new digital camera owners about exactly what the difference is between RAW and JPEG files. Lets shed some light on the subject, pun intended:)</span></p>
<h1><span style="color: #000000;">First some basics</span></h1>
<p><span style="color: #000000;">The digital sensor in the majority of digital cameras is what is known as a BAYER PATTERN sensor. This relates to the arrangement of red, green and blue sensitive areas. A typical sensor looks like this:</span></p>
<p><span style="color: #000000;"><img class="size-full wp-image-510 alignnone" title="11" src="http://bradtphotography.net/wp-content/uploads/2009/07/114.jpg" alt="11" width="166" height="164" /></span></p>
<p><span style="color: #000000;">Each pixel in the sensor responds to either red, green or blue light. There are 2 green sensitive pixels for each red and blue pixel. Why are there twice as many green you might ask, because the human eye is more sensitive to green, so the green channel is the most important. For the same reason night vision goggles almost exclusively represent data to the user as green intensities, not because the military like’s green:) The sensor measures the intensity of the corresponding color light falling on it. The green pixels measure the green and so on. The readout from the sensor is in units of intensity for each individual pixel, where color can be red, green or blue and for a Canon 1Ds Mark III or Canon 5D Mark II 14 bit sensor these values range from 0 to 16384 (2^14).</span></p>
<p><span style="color: #000000;">A conventional digital image has pixels which can be red, green, blue of any one of millions of other colors, so to generate such an image from the data output by the sensor, a significant amount of signal processing is required. This processing is called Bayer interpolation because it must interpolate what the color of each pixel should be. The color and intensity of each pixel is calculated based on the relative strengths of the red, green and blue channel data from all the neighboring pixels.</span></p>
<h1><span style="color: #000000;">RAW data</span></h1>
<p><span style="color: #000000;">RAW data is the output from each of the original red, green and blue sensitive pixels of the image sensor, after being read out of the array by the array electronics and passing through an analog to digital converter. The readout electronics collect and amplify the sensor data and it&#8217;s at this point that &#8220;ISO&#8221; (relative sensor speed) is set. If readout is done with little amplification, that corresponds to a low ISO (say ISO 100), while if the data is read out with a lot of amplification, that corresponds to a high ISO setting (say ISO 6400). All electronics generate some level of noise simply based on physics. Therefore, the sensor is more susceptible to collecting this readout noise while the sensor is more sensitive (i.e. high ISO). So the “grain” in those high ISO images is a result of your cameras electronics being noisy.</span></p>
<p><span style="color: #000000;">So, you really have two choices with what to do with your RAW images; save them on the memory card or allow the cameras internal image processor to convert them to JPEG (Joint Photographic Experts Group).</span></p>
<p><span style="color: #000000;"><img class="size-full wp-image-512 alignnone" title="22" src="http://bradtphotography.net/wp-content/uploads/2009/07/22.gif" alt="22" width="663" height="202" /></span></p>
<p><span style="color: #000000;">If the data is stored as a JPEG file, it goes through the Bayer interpolation, and is then modified by in camera set parameters such as white balance, saturation, sharpness, contrast etc. and compressed and quantized according to the JPEG standard and stored on your memory card. For obvious reasons JPEG is a good option for most, smaller file size means fast data transfer to the memory card and of course more images on that card. The disadvantage is that there is a quality loss, the amount of loss depending on how much compression is used.</span></p>
<p><span style="color: #000000;">Since it&#8217;s on a PC you can now pick whatever white balance, contrast, saturation, sharpness etc. you want. So here&#8217;s the first advantage of saving RAW data. You can change many of the shooting parameters AFTER exposure. You can&#8217;t change the exposure (obviously) and you can&#8217;t change the ISO, but you can change many other parameters.</span></p>
<p><span style="color: #000000;">A second advantage of shooting a RAW file is that you can also perform the conversion to an 8-bit or 16-bit TIFF file. TIFF files are larger than JPEG files, but they retain the full quality of the image. They can be compressed or uncompressed, but the compression scheme is lossless, meaning that although the file gets a little smaller, no information is lost. This is a tricky concept for some people, but here&#8217;s a simple example of lossless compression. Take this string of digits:</span></p>
<p><span style="color: #000000;">12345555555556789</span></p>
<p><span style="color: #000000;">Is there a way to store this that doesn&#8217;t lose any digits, but takes less space? The answer is yes. One way would be as follows</span></p>
<p><span style="color: #000000;">12345[9]6789</span></p>
<p><span style="color: #000000;">Here the string 555555555 has been replaced by 5[9] &#8211; meaning a string of 9 5s. You&#8217;ve stored the same exact data, but the &#8220;compressed&#8221; version takes up less space. This is similar (but not identical) to the way lossless TIFF compression is done.</span></p>
<p><span style="color: #000000;">I said above that the data could be stored as an 8 or 16-bit TIFF file. RAW data from most high end digital camera contains 14 bit data, which means that there can be 16384 different intensity levels for each pixel. In an 8-bit file (such as a JPEG), each pixel can have one of 256 different intensity levels. The answer is that it allows you to perform a greater range of manipulation to the image without degrading the quality. You can adjust curves and levels to a greater extent, then convert back to 8-bit data for printing. If you want to access all 14 bits of the original RAW file, you can convert to a 16-bit TIFF file. Why not a 14-bit TIFF file? Because there&#8217;s no such thing! Actually what you do is put the 14-bit data in a 16 bit container, sort of like pouring a can of soda into a 2 liter bottle, you get to keep all the liquid but you have some free space. Putting the 14 bit data in a 8 bit file is like pouring that can of soda into a shot glass. It won&#8217;t all fit so you have to throw some away.</span></p>
<h1><span style="color: #000000;">So do I shoot RAW or JPEG?</span></h1>
<p><span style="color: #000000;">You shoot RAW for flexibility, flexibility, flexibility. If you&#8217;re not sure about exposure or white balance, or if you want to maintain the maximum possible allowable post exposure processing, then you&#8217;ll want to shoot RAW files. You shoot JPEG if good enough is good enough. Both are acceptable, there is no right answer; just do what works best for you and your needs.</span></p>
<p><span style="color: #000000;">Of course there are plenty of mathematics to verify this, but it’s boring to most, and I don’t want to bore anyone. If you would like more info please feel free to contact me at <a href="http://twitter.com/BradtPhoto" target="_blank">@BradtPhoto</a> on twitter. And stay tuned for more technical discussions that can help you make sense of your equipment and why we do what we do.</span></p>
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		<title>Mountain Excursion Photos</title>
		<link>http://bradtphotography.com/2009/07/mountain-excursion-photos/</link>
		<comments>http://bradtphotography.com/2009/07/mountain-excursion-photos/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 16:04:01 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[mountain preserve]]></category>
		<category><![CDATA[Pets]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=433</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><a href="http://bradtphotography.com/wp-content/uploads/2009/07/14.jpg"><img class="aligncenter size-full wp-image-449" title="Mountain Excursion Picture" src="http://bradtphotography.com/wp-content/uploads/2009/07/14.jpg" alt="" width="876" height="584" /></a><a href="http://bradtphotography.com/wp-content/uploads/2009/07/23.jpg"><img class="aligncenter size-full wp-image-450" title="Mountain Excursion Picture" src="http://bradtphotography.com/wp-content/uploads/2009/07/23.jpg" alt="" width="876" height="584" /></a><a href="http://bradtphotography.com/wp-content/uploads/2009/07/32.jpg"><img class="aligncenter size-full wp-image-451" title="Mountain Excursion Picture" src="http://bradtphotography.com/wp-content/uploads/2009/07/32.jpg" alt="" width="876" height="584" /></a><a href="http://bradtphotography.com/wp-content/uploads/2009/07/9.jpg"><img class="aligncenter size-full wp-image-457" title="Mountain Excursion Picture" src="http://bradtphotography.com/wp-content/uploads/2009/07/9.jpg" alt="" width="876" height="584" /></a><a href="http://bradtphotography.com/wp-content/uploads/2009/07/231.jpg"><img class="aligncenter size-full wp-image-470" title="Mountain Excursion Picture" src="http://bradtphotography.com/wp-content/uploads/2009/07/231.jpg" alt="" width="350" height="526" /></a></p>
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		<item>
		<title>Taking Our Web Inventory</title>
		<link>http://bradtphotography.com/2009/07/taking-our-web-inventory-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/07/taking-our-web-inventory-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 16:24:53 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[b school]]></category>
		<category><![CDATA[becker blog]]></category>
		<category><![CDATA[furious photographers]]></category>
		<category><![CDATA[Photography]]></category>
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		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=281</guid>
		<description><![CDATA[The other day we&#8217;re reading one of our favorite bloggers and since his blog is new to us, we went back into his archive and found a post that made us think. In this business you accumulate web assets very quickly and most of the time without trying. So we decided to sit down and sketch [...]]]></description>
			<content:encoded><![CDATA[<p>The other day we&#8217;re reading one of our favorite bloggers and since his blog is new to us, we went back into his archive and found a post that made us think. In this business you accumulate web assets very quickly and most of the time without trying. So we decided to sit down and sketch out all of our web assets, and were we shocked. Even after we finished we realized there were a few we forgot, however this was scary enough. To think of all the time required to maintain all of this really puts our web <span>presence </span>into perspective.</p>
<p><a href="http://bradtphotography.com/wp-content/uploads/2009/07/10.jpg"><img class="aligncenter size-full wp-image-282" title="10" src="http://bradtphotography.com/wp-content/uploads/2009/07/10.jpg" alt="" width="584" height="696" /></a></p>
<p style="text-align: center;">
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Artist Will Be Missed</title>
		<link>http://bradtphotography.com/2009/07/the-artist-will-be-missed-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/07/the-artist-will-be-missed-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 18:27:30 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Michael Jackson]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=230</guid>
		<description><![CDATA[Regardless of what you think of the man, the music and the artist will be missed by so many; and for his family and friends, they lost a son, brother, father and friend. We will miss the creative liberties he took with his art. That brand of imagination will never be forgotten.]]></description>
			<content:encoded><![CDATA[<h3>Regardless of what you think of the man, the music and the artist will be missed by so many; and for his family and friends, they lost a son, brother, father and friend. We will miss the creative liberties he took with his art. That brand of imagination will never be forgotten.</h3>
<p><a href="http://bradtphotography.com/wp-content/uploads/2009/07/michael_jackson.jpg"><img class="aligncenter size-full wp-image-231" title="michael_jackson" src="http://bradtphotography.com/wp-content/uploads/2009/07/michael_jackson.jpg" alt="" width="307" height="412" /></a></p>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Facebook Entertainment</title>
		<link>http://bradtphotography.com/2009/06/facebook-entertainment-phoenix-san-diego-wedding-photographer/</link>
		<comments>http://bradtphotography.com/2009/06/facebook-entertainment-phoenix-san-diego-wedding-photographer/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 17:06:33 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[becker blog]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[furious photographers]]></category>
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		<category><![CDATA[thebecker]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=172</guid>
		<description><![CDATA[We love all of our Facebook friends, but this is simply funny and something we can all relate to.]]></description>
			<content:encoded><![CDATA[<h3>We love all of our Facebook friends, but this is simply funny and something we can all relate to.</h3>
<p align="center"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/PVA047JAQsk&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/PVA047JAQsk&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Dying to go to Italy!</title>
		<link>http://bradtphotography.com/2009/06/dying-to-go-to-italy/</link>
		<comments>http://bradtphotography.com/2009/06/dying-to-go-to-italy/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 04:10:37 +0000</pubDate>
		<dc:creator>Bradt Photography</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[ann hamilton]]></category>
		<category><![CDATA[Funny]]></category>
		<category><![CDATA[gene higa]]></category>
		<category><![CDATA[Italy]]></category>
		<category><![CDATA[jose villa]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://bradtphotography.net/?p=83</guid>
		<description><![CDATA[Since many of my new friends didn&#8217;t get to see this, I thought I would share one more time. This was a contest for a photography workshop in Italy, they wanted a 12 second video and they wanted it to be fun. Unfortunately I failed to make the final 4, however I had a blast [...]]]></description>
			<content:encoded><![CDATA[<p>Since many of my new friends didn&#8217;t get to see this, I thought I would share one more time. This was a contest for a photography workshop in Italy, they wanted a 12 second video and they wanted it to be fun. Unfortunately I failed to make the final 4, however I had a blast making it, so it was well worth it. I hope you enjoy it.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="430" height="360" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="FlashVars" value="vid=182083" /><param name="src" value="http://embed.12seconds.tv/players/remotePlayer.swf" /><param name="flashvars" value="vid=182083" /><embed type="application/x-shockwave-flash" width="430" height="360" src="http://embed.12seconds.tv/players/remotePlayer.swf" flashvars="vid=182083"></embed></object><br />
<a href="http://12seconds.tv/channel/italyworkshop/182083">Dying to go to Italy!</a> on <a href="http://12seconds.tv">12seconds.tv</a></p>
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		<slash:comments>4</slash:comments>
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